Search
Recommended Products
Related Links


 

 

Informative Articles

Building an Online Business
You don?t realize it but in the next few minutes you are going to learn how to build an online business. If you?re like me you have probably found building an online business can be confusing and frustrating. Here?s a fact for you, any woman, man...

Free Advertising For Your Online Business
You have finished building your own website. You have introduced your company and presented your products and services. You have added propositions and promos to catch your target audience's attention. You think you are doing everything "right",...

If you Sell a Product, Use Online Marketing, Part 2
If you Sell a Product, Use Online Marketing, Part 2 Judy Cullins ©2003 All Rights Reserved. When you offer your products via an email campaign to get people to visit your Web site, or sell direct through email, you reap many rewards--you...

Online Press Releases Tipped As Internet Marketing Strategy for 2006
Combination of PR and SEO attracts marketers' attention With consumers taking charge of what they read and when they read it, online news has attracted the interest of marketers. The new report Search Marketing Benchmark Guide from Marketing...

The Proof Is In The Power Of Demonstration!
Prove It! The Power of Demonstration My big dog isn't particular about what he eats. As result, he acquired the nickname "Canine Vacuum". Is he going to turn his nose up at a hot dog if I already have a juicy steak set before him? Not...

 
Online Shop Promotion Tips

Promote Your shop! Nobody will buy if they don't know it's for sale.

The most popular question on our customer service line is "How do I promote my shop?" It all depends on who you want to sell to, how you communicate with your audience and what you want to sell. Here are a variety of ways to promote your online shop.

Best Methods for Online shop Promotion

Showcase your products There are two methods to promoting your shop. One is to create a simple shop link on your site that says "Store". But here's a question for you: How many times have you ever clicked on a link that says "Store" without knowing what's in it? Chances are not a lot. People are most likely to visit a shop if they know what the products in the shop look like.

Grab your audience's interest. Incent them to visit your shop by spotlighting your products. Show off photos of your products or display the designs you've created on your homepage. Your images will encourage users to visit your shop to see the various products you have available.

Examples: Disinformation, Sequential Tart

Create a website community It's important to educate your audience on the background and mission of your website. Don't expect high sales in your shop until you've done that. People buy merchandise from websites because they relate to that community and want to support it. To them, it's more


than a mug or T-shirt, it's about being part of your Web community.

Example: Care2, WWRF

Talk about your products and designs Most upscale retailers and catalog companies go beyond just displaying the items they sell. Many set the shopping mood by telling stories about their products and letting customers know about their origins.

Tell your audience stories about each design. Where did it originate from? What does your design stand for? Why should they want to buy it?

Example: MyDogMurphy.com, WilWheaton.net

Basic Ways to Promote Your Online shop

Banners and Buttons If you need a basic way to promote your shop, add a banner or button that lets people know about the products you are selling. Need banners/buttons for your site? Visit our banners & buttons page and you can start promoting your shop TODAY.

If you plan on creating your own banners and buttons, the best message to have is to let your visitors know that they will be supporting your site by shopping at your shop.

World's Largest T-Shirts, Caps, Mugs, Cards, Stamps, Music and Games online Store

About the author:

123Store - World's Largest T-Shirts, Caps, Mugs, Cards, Stamps, Music and Games online Store