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Cross Promoting Techniques that Work
Cross promotions are not a new idea. They have been used by
businesses for a very long time. For example, a real-estate
company may promote a certain lawyer to close a sale, as the
lawyer will promote that agency in his firm. The system...
How to Use Viral Marketing for Online Profit
When Sabeer Bhatia and Jack Smith founded Hotmail.com they promoted it with a simple idea they called “Word of computer” advertising. Every message sent by a subscriber had a one-line promotional message attached….”Get Your Private, Free E-mail from...
The WRONG Way To WRITE Articles
Copyright 2005 Steve Shaw
As you no doubt already know, writing articles is probably the most effective way to promote your web site. It's a very simple principle - publishers want a vast quantity of good quality content that they do not have to...
Top 10 Ways To Irritate Your Visitors
Let's face it. It is really hard to come up with new ways to fully irritate visitors to your site. I thought I would share some ways that I have found to irritate visitors and drive them away, thereby saving you money on your hosting bills. These...
Top Seven Ways Writing Articles Can Explode Your Business
In today's highly competitive internet universe, the importance of attracting highly targeted traffic to your website cannot be overemphasized. Routing web traffic to your site can be your only means of survival, especially in the cutthroat world...
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How to Create an Online Identity!
Remember High School? There were kids that stood out, the popular ones. Someone would speak their name and everyone would say "yea, I've heard about him/her". Popularity was everything. Well, the times may have changed but the basic concept is the same. Popularity is alive and well on the Internet.
So what makes some businesses/people stand out online while others fade off into the Internet haze? There's a method to this madness and I'm going to explain it to you.
Pretend you were a resident in the XYZ community. Now how would you make yourself known as part of the neighborhood? Maybe by associating with your neighbors, participating in community groups, maybe even running for council. You could stay home and just keep to yourself, but no one will know who you are or what you stand for. It's the same online.
The Internet may be a different kind of neighborhood, but it's still a community of people, and it functions on the same principals.
In order to get your business or name out there, you need to create a buzz. To create that buzz you need to get involved in various online activities. You should be doing some, or all of the following on a weekly basis to get your name out there amongst the people.
1) Post to various web based bulletin boards
2) Publish your own Ezine/Newsletter
3) Make sure you include a script on your homepage that allows visitors to recomend your site to their friends with just a click. Referals from friends carry a lot of
weight, so you really should be taking advantage of this one.
4) Writing short articles and getting them published in various newsletters- Take it from me this one works. Nothing will establish you as an expert or send you as much traffic as getting published. Once people see your name popping up over and over, they just have to visit your website if just only out of curiosity.
5) Network with the "Top Online Players' By hanging out with the successful people you can learn a lot as well as bask in part of their spotlight. Don't be afraid to ask them to partner with you or run an ad for you endorsing your product or service. You'd be surprised at the numbre of people who will help you online if you just ask.
So, now you think that creating an online presence is a lot of hard work? Well, you're right, it is! But with anything in life, you get out of it what you put into it.
Creating an online identity is one of the most important things you can do for yourself online. Along with an identity comes a sense of trust. When people trust you, they will want to become your customers and buy your products and services. After all, that's why you're online in the first place, isn't it? Now, who are you again.......
About the Author
Merle http://www.mcpromotions.com/ Helping Small Businesses Create an Online Presence Because Just Having a Website isn't Enough! Subscribe to MC Promotions Press Newsletter send mailto:subscribe@mcpromotions.com
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