Search
Recommended Products
Related Links


 

 

Informative Articles

10 Simple Ways That You Can Promote Your Website
Back to basics. At times, website promotion can seem confusingly complicated. There seem to be so many, sure-fire new ways to get thousands of hits to your site. Whilst some of these methods work, most just waste your time. So, welcome back to the...

Branding, Sloganizing and Search Engine Marketing
The descriptions search engines offer when displaying search results are generally retrieved from two sources: a) the displayed page's title tag; b) the displayed page's description meta tag or, in default of same, the first characters of the...

Reach Your Web Site Goals By Attracting the Right Visitors (Part 2 of 2)
An important question to answer when creating or revising a Web site is "What are the goals of this site?" because the answer will drive your site design and marketing decisions. In Part 1...

Starting Out With Affiliate Programs
Copyright 2005 Mal Keenan Let’s start with an important fact. Though you can earn from affiliate marketing even without the benefit of having your own website, it is still a much better option that you get one. A website is the anchor of your work...

Using Forum Signatures For Search Engine links
Forum Signature Links are one of the quickest and most effective ways of getting your site either listed or increased in link value by the major search engines Many forum webmasters are happy for you to use this service provided you create...

 
"Achieve Promotional Success Online Via Many Avenues!"

In a study released earlier this month by Forrester Research,
http://www.forrester.com/, the conclusion was reached that
those of us wanting to engage in online marketing should
focus particularly and more aggressively on viral marketing.

However, that was just one element of the "shot-gun" style
of online marketing that was proposed in the report.

A glitzy Web site devoted to the product or service, use of
direct e-mail marketing, banner ads and strategically placed
advance launch info to cultivate fans and customers were
the main elements proposed.

Also proposed but to a lesser degree of importance, offering
a free download or sample, forming partnerships with related
product or service company sites and building "online buzz
teams", that is, people hired to talk about your product or service
in a very positive light via online forums, chat rooms and discussion
mailing lists.

It is nice to know that research we compiled in 1996 stating
that online promotions must be "multifaceted" was very
much ahead of its' time.


:-)

The Secret to online business success or even successful
Exposure of a non-commercial Web Site is through constant,
Persistent, multi-faceted Promotion. And to promote your
Internet presence you need to utilize the Basic 5 outlined here:

1. Email is the foundation.
2. A Web Site is the "Main Building" standing on
the foundation of Email.
3. Newsgroups offer unique Exposure possibilities.
4. Search Engines and can provide much Exposure!
5. Online Ads can provide far
reaching worldwide Exposure.

You can view our short report in greater detail at:
http://emailexchange.org/promotion.html

Considering we compiled the research for the above web site in
1996, it is amazing just how relevant it is even today.

About the Author

A.T.Rendon is an entrepreneur and published writer.
Subscribe to FREE Business Classifieds Newsletter
& receive FREE online access to our Password
Protected "FREE Submit To Over 2.7 MILLION FREE
Ad Sites!" mailto:subscribe_fbcn9@emailexchange.org
Visit us at: http://emailexchange.org/?Articles