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A Free articles marketing campaign is an investment that requires patience
One of the greatest causes for failure in any marketing campaign, is the lack of patience so many entrepreneurs display. In a way it is not really surprising that most of us are not patient. The net is full of instant-fix solutions being advertised...
Appropriate Website Promotion Methods
Why would you want a site? Why indeed? The unceasing growth of the World Wide Web has resulted in an enormous number of sites, and new ones show up daily. Why would you want to create more? And what do you think about the widespread opinion that...
Capturing Identities on a Web Site: Building Your Email List
One of the most vitally important - and often neglected - aspects of designing a web site is to include ways to capture identities of people visiting the site. This means to get the name and email address (minimally) of people who visit the site,...
"How Your Customers Find You!"
The movie, "Field of Dreams", starring Kevin Costner and James Earl Jones, made this line famous: "If you build it, they will come." That idea worked great in the movies but it is a whole different ballpark when it comes to a web site or an email...
Make Money Online with Turnkey Websites
So you want to make a living online?
Or maybe just as an additional supplement to your current income?
Or perhaps you are a stay at home mom who would like to be able to earn money while staying at home?
The internet is full of...
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Local results provided by search engines point customers in the right direction
Local customers know where to find local businesses...the Internet.
Through search engines and directories, the Internet provides a quick and easy place to choose a local merchant or business.
Just because the Internet is worldwide doesn't mean local businesses can't benefit from having a website and a presence in the search engines. Realizing the benefits of local searches Google recently launched “Google Local.” This feature allows searchers to enter in their zip code and search using keywords. When the results are returned they provide the address and phone number of the businesses. Google and MapQuest have partnered to provide maps and directions to the locations that are returned in the search. Yahoo, AOL and MSN also have local capabilities.
The Kelsey Group and ConStat have found that 70% of US households use the internet to shop for local products and services. http://www.imediaconnection.com/news/5319.asp
More and more people are turning to search engines and online yellow pages to search for local companies. A website allows for business owners to
provide more information about their products and services than a full-page ad ever could.
An important update to make for your site is adding your physical address to your site pages, in the footer perhaps. This will ensure that the search engine's indexing spider or bot pick up the address for inclusion in the search engine. Search engine optimization (SEO) is also important so that not only is your address being pulled for inclusion in local results, but your site is found for the correct terms that describe your business. SEO can be performed on an existing site or as part of the development of a site. Local Search Engine Optimization
About the Author
Alyssa Duvall is an Internet marketing and a Search Engine Marketing Specialist. She provides proven results for Website promotion. More articles can be found at
http://bigoakinc.com/seo-articles/seo-articles.php
This article may be freely reprinted as long as all links and author information remain.
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