Viral Marketing with a Powerful Twist
  
				 What would you do with 500, 1000 or  more additional visitors each day?  Imagine how your web business will  grow with an extra 2000, 5000 or  MORE leads each month . . . 
  Okay, I'll stop teasing you. . . But  what IF those extra leads and visitors  cost you NOTHING? Let me tell you a  story a friend of mine named Paul  Galloway shared with me...
  The Brilliant Webmaster
  Once upon a time, not too long ago  in a nearby web land, there was a  business owner looking for a way to  increase visitors to his website AND  a way to increase his subscribers.  (Sound familiar?)
    He and his webmaster came up with a  simple but brilliant idea. They had  some software developed to help them  implement this viral idea, and then  they launched the new campaign. 
  In just a couple of months, his  website had received tons of visitors  (including lots of REPEAT visitors)  and almost 49,739 subscribers from  this promotion.  
  In fact, by setting it up properly,  your per-subscriber cost could be ZERO.  Zero cost? What a beautiful end to this  story. What was this powerful secret?  
  Surprisingly, this wasn't a "new"  concept like all the gurus brag about  with their brand new, super secret,  monumental discoveries.  
  No. Interesting enough, you've almost  certainly seen the "component parts"  of this system in other places.   
  What made this idea so brilliant was to  combine two existing traffic devices and  add a "twist" -- and this powerful twist  is where the super viral effect is born.     Okay, it's almost redundant to say this  but everyone knows that they should try  to build a list of customers to be  truly successful. But try this...
  The two "components" are a "tell a friend"  program and an online contest. What? Is  that all? Well try this on for size. Oh,  I'll get to the "twist" in a second... 
  Viral Marketing with a "Twist"
  1. Start an online contest, drawing, etc.
  2. Let the contestants know that by entering  the contest they're  
				
				
 
				 also subscribing to your  publication.
  3. On the contest form, put a referral or  tell a friend box where contestant can enter  friends and business associates so that they  will be sent an invitation to enter the contest.
  But here comes the really good part... NOW  we're going to add a "TWIST" to maximize  your results.
   - Let the contestant know that every person   they refer to your contest, they will get   an additional entry as well. This is part   of the powerful twist.
   - Second part of the twist: After they   submit the form, give them a URL where they   can check to see the "front runners" in the   contest.  
  These last two items are what makes this so  powerful. You give your contestants an extra  incentive to refer more and more of their  friends and a way to track their standing  in the contest. 
  Do you see how this taps into your visitor's  triggers of greed and competitive nature?  Here's an example of a real contest:
  http://contestofthecentury.marketingvault.net
  If you take the time to set this up properly,  you too may cause an avalanche of quality  traffic and subscribers to your site.
    I can't say enough about the importance of  putting this unused, yet lucrative marketing  technique into action. This IS viral marketing  with a powerful twist at its best.
  ====================================== Questions? Get additional information on how you  can create your own traffic tidal wave using this  simple but brilliant super viral feeding contest.  Send an e-mail to: viraltwist@kioskcities.com Do this before your competition jumps all over it. http://ultimatetrafficjam.com apiareport.html ====================================== 
  About the Author 
 Floyd Tapia is an author, business consultant and Internet  marketer. His critically acclaimed newsletter: The Tapia  Report offers clear cut answers and provides the latest  information on the Internet's newest and sometimes  controversial marketing techiques. http://ultimatetrafficjam.com/tapiareport.html 
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