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Making Press Releases Work - Creating News Where None Existed 
        Aren't you tired of hearing how extremely easy it is to get  free  publicity? Have you tried the suggestions that most public relations "gurus" give you? The hard, cold truth of the matter is that you cannot write a  press  release about... 
 
Offline Marketing for Online Home Based Businesses 
Copyright 2005 Paul Jesse  When it comes to marketing your web site, most home business owners use banners, link exchanges, different search engines, newsletters, forums, ezines, free and paid classifieds. However, a good home based business must... 
 
Produce More Sales from your Email Promotions: Five Ways (Part 2) 
Produce More Sales from your Email Promotions Five Ways (Part 2) Judy Cullins c.2003 All Rights Reserved.  Do sales come from your ezine regularly? How many well- written articles do you submit per week to Online ezines? How often do you send thank... 
 
What's Wrong With Your Promotions ? 
 
  How many times have you been frustrated with your promotion efforts online ?  
  Let's face it...most folks working online are amateurs when it comes to promotion.   They simply don't come to the internet prepared with the tools, experience and... 
 
Writing Newsletters Online: How to Get it Right 
A strange thing has been happening to newsletters online.  They have been turning into either a) promotional emails or b) web pages delivered by email.  I’m sure you know what I mean. Go back a couple of years and you could look forward to receiving... 
 
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			Setting your Online Business Up for Success! 
  
				 "Six Essentials you MUST have in place for your online business"
  There is a common misconception that an "online business" requires no investment...that you can make money online without spending any.
  When we hear this from people who are desparately trying to build a successful online business it makes us angry!
  We believe the misconception is primarily due to all of the hype and false promises that arrive daily in our inboxes. Emails promising us that we can make millions of dollars with no financial output while we sit at home and do nothing. It's insane and it's not the truth.
  The truth is that you must treat an online business just as you would a business in the conventional world. You must plan on investing time, money and effort to ensure your success. The good news is that your investment in an online business will be MUCH, MUCH less than that of a business in the conventional world.
  With an online business, there are essentials that you must have in order for your business to run smoothly and become successful. You can literally run an effective online business for $100-$200 a month. Later in this article, we will show you how you can access many of these essentials in one place for less that $10.00 a month!
  But first...
  Here are six essentials that you MUST have to run your online business.
  1. Your Own Website
  This includes a domain name and web hosting for your site. You must have a central place to send your customers, even if you are selling multiple products or services.
  2. A Professional Autoresponder
  An absolute MUST for any online business. If you're not using an autoresponder, you're losing money! That's the bottom line. Your autoresponder should have the ability to create subscriptions via email and web form and should be a professional one with no ads! Fr~e autoresponders look unprofessional and they are not reliable.
  3. Ad Tracker
  This is probably the most underused tool that we know of. Consider this - most people who are NOT making money on the Net have never used an Ad Tracker. Yet, ALL of the people that we know who ARE making money on the Net - use one daily. It makes no sense to spend money and time on advertising if you're not going to be able to determine which ads are producing and which ones are not. An Ad Tracker will solve this problem and save you time and money in the long run.
  4. Products or Services
  You must have something to sell! This can be a service  
				
				
 
				 such as web or graphic design, an mlm/affiliate program or products, tangible or digital. If you don't have a specific product or service in mind, there are thousands of profitable digital products that come with resell rights. This means you can resell them and keep 100% of the profit! 5. You must know HOW and WHERE to advertise to bring targeted prospects to your Website!
  You can save yourself a tremendous amount of time, money and frustration by learning the effective advertising methods that are available online. There are countless worthless ones that are simply a waste of time. If you're new online, you won't know this unless you find someone who is successful online and follow their lead. Find a mentor or a membership site that offers step by step Tutorials on online promotion. Make sure that the tutorials are updated frequently to keep up with the changing times of the Internet!
  6. Leads
  The lifeline of any online business! Just because you have a website and products to sell, that doesn't mean you're going to make money! To make money, you must drive targeted visitors to your website. There are THOUSANDS of companies on the web that sell Leads but if you just pick one out of the blue, it's trial and error. Do some research and find a good source for leads. Again, you can achieve this by finding someone who is succcessful and following their lead. Or join a membership site that includes Leads as a part of their package.
  We promised we'd tell you about a membership site that includes many of these essential items in one place. Have a look at http://www.viralprofits.com With your membership, you get a professional autoresponder, ad tracking, Leads, Digital Products with resell rights, step by step training tutorials AND you can earn money by referring others to the site. The tutorials are updated frequently and NEW products are added each month so that you always have something new to offer your customers!
  So there you have it. With these six essentials, you've got the foundation for a successful online business. Without them, it's going to be a tough road ahead. Use them as a "checklist" and make sure your online business is armed for success!
 
 
  About the Author 
 Charles & Susan Truett are experienced internet marketers  who have built a successful online business and are now  teaching others how to achieve the same success. For money  making ideas and their simple system for success visit: http://www.partnersinsuccess.net 
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