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From Donuts to Dollars
Mini Websites are quickly becoming one of the most powerful and
cost-effective solutions for promoting and marketing online.
The traditional approach was to build a large site with hundreds
of pages selling a variety of products. This...
Google Adwords and the Lost Art of Copywriting.
Tens of thousands of businesses, large and small, use Google Adwords and Overture Match (from Yahoo!) to advertise their products and services on the Internet. An entire industry, loosely known as “Search Engine Marketing” (SEM for short) has grown...
How to Create a Linking Strategy that Works - Easily!
Reciprocal linking is the art of getting other websites to link to yours. Done properly, it's a powerful mar- keting tool that can improve your search engine rankings and bring you highly qualified traffic. If you can get enough websites to link to...
Link building strategies
Well, an effective link building strategy is not building some 50-100 back links with sites with 'X' PR. It is more of getting links from the informative websites that is visited often by the people who could be your future customers. In broad sense...
Top Ten Promotion Checklist for Business Success
Top Ten Promotion Checklist for Business Success Judy Cullins ©2005 All Rights Reserved. Business slow? Promotion efforts for your coaching practice or other service business not working as well as you hoped? We don't know what we don't know....
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Promoting your Business Website - Where to Begin?
Website promotion is certainly a main focus of all business owners and their respective Web sites; however it is not something that happens overnight. This is because once you have a new Web site it takes a bit of time before search engines upload your URL and it becomes part of search results. Also, while your Web page might be returned in the results of free search engines, it will still not relate to the amount of traffic you want. As a result, there is one particular way to increase traffic to your Web site that is inexpensive, and that is web site promotion through newsletters.
Many newsletter editors online are looking for new information from new business all the time. However, they generally do not want to pay for the article you write but rather prefer to trade a byline or a small advertisement for your business or web page. As a result, all you need to do is spend a few hours writing a newsletter that discusses a relevant topic and that also has a plug for your web page. This is a way for you to quickly get the word out about your web page as well as increase traffic and business while you are waiting for the search engines to get your information in the system and part of the search results.
Finding newsletter editors online that need information submitted and will allow you to trade a newsletter for an advertisement plug is not difficult and all you need to do is search your favorite search engine. However, whatever newsletter editor you
are writing for, you will want to make sure its subscribers are part of your niche or it might not prove very successful for you.
Make sure, however, you do not transfer the copyright of your article to anyone, but only grant the right to print your newsletter. By doing this, you can submit this one newsletter to multiple ezines and the like and reach many more potential subscribers than you would with only one. Also, it saves you time because you do not have to write new newsletters for every ezine.When you write the resource box for your advertisement, make sure you include your entire web site address so individuals can simply click on the address and be taken directly to your page rather than having to cut and paste. The easier you make it, the more individuals will take a look at what you have to offer. Also, you might consider using different advertisements from time to time in order to rate which ones are most productive at getting individuals to actually click on the link. The one that generates the most traffic is certainly the one you want to use, however you will need to play with your advertisement a little in order to get it just like you want and have it generate the most traffic possible for your new web site.
About the Author
Curtis Sexton is the founder of HomeWorkSolutions, offering home business ideas and opportunities for the beginner entrepreneur.
www.homeworksolutions.biz
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