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eMarketing Basics
How to Apply a Few eMarketing Basics to Improve Business Online eMarketing, commonly known as an Internet marketing tool, refers to ‘how’ businesses market their services or products online. In this new age of technology, an Internet presence...

Start BASIC and Avoid 'The Gash'
People have a funny thing about them. We all want everything NOW! We start on a diet, and a day and a half later we're hopping on the scales to see if we've lost anything. We get a new credit card and in one weekend we've got over a $1000 racked up...

Top Seven Tips on how to keep you from Losing Hundreds of dollars on the Internet.
Douglas Young © 2003 All Rights Reserved. You Must read this if you have any aspirations of ever making money on the Internet. The only Promise or Guarantee You will get from me is that these seven tips could save you hundreds of ...

Unique Selling Propositions - USP's
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Web Statistics for Dummies (part 1: Sales)
Do you understand the numbers that your web site generates? Do you know how many sales your site actually generates? Do you know how you can apply that knowledge to your business and cause it to grow? I will answer all of the above, and also...

 
Online Merchant Account - Costs and Alternatives

A Merchant Account is a commercial bank account established by a merchant to receive payment via credit cards. Three parts are required to accept credit cards. Besides a merchant account, you need a local bank checking account to deposit funds and a processing solution, such a terminal or web-based store front to take credit card payments. Online merchant account, or ecommerce merchant account, is a merchant account that can take credit orders on the Web.

Cost of Merchant Account

An online merchant account will boost your online sales, but merchant account incurs various types of cost. A merchant account usually requires a one-time setup fee between $50 - $100. Some merchant account providers waive the setup fee in promotion period or in conjunction with other services. Other costs include gateway fee, statement fee, annual fee, transaction fees and discount rate fees.

Accept Credit Card without Merchant Account

When you first start an online business and have limited resources, the alternative would be to use the services of a credit card processor. You can enjoy the benefits of processing credit card transactions online without the requirements of a merchant account and high costs involved. Paypal, WorldPay, PaySystems and Clickbank are some of popular credit processing services. Popular shopping carts or online storefronts, such as eBay Store, Yahoo! Store and Microsoft bCentral, offer built-in credit card processing capability.

International Merchant Account

International merchant accounts (


target=new>http://www.4th-media.net/online_payment/international_merchant_account.php
) , or Offshore Merchant Accounts, are merchant accounts that allow the merchants to accept payments from around the world-- regardless of where your business or customers are located. Comparing to an online merchant account, two major services that come with an International merchant account are Multiple-Currency Support and International Fraud Protection.

Wireless/Mobile Merchant Account

Mobile merchants used to face unique issues when accepting credit card payments. With the advancement of high-speed wireless networks and mobile technology, mobile businesses are no longer limited in their payment options to just cash or checks.

Many merchant account ( http://www.4th-media.net/online_payment/mobile_merchant_account.php ) service providers waive application fee and setup fees to attract more businesses. However, the use of wireless service provider does incur the expense of the terminal hardware, activation fee, monthly service fee, and transaction cost.

Copyright @2005, Bruce Zhang

About The Author

Bruce Zhang has over 10 years experience in developing ecommerce and e-business application such as literature fulfillment ( http://www.4th-media.net/order_fulfillment/literature_fulfillment.php ) and supply chain management ( http://www.sysoptima.com/scm/ ) applications.