Why I Love Article Marketing
An Internet businessís success heavily relies on the sort of
exposure your website receives through Internet traffic. You can
achieve this much necessary Internet traffic through paid
advertising, pay-per-click advertising (in search engines like
Google), web linkages through blogs and plugs in various
websites, and article marketing. Article marketing, in my
opinion, is actually one of the smartest and most productive
strategy you can choose should you opt to employ any of the
aforementioned moves. While gaining the top position in search
queries in various search engines or getting advertised in major
websites also do you good, article marketing just gives you the
greater edge you need as you carry on with your Internet
business.
What is article marketing? Article marketing, in simple terms,
is writing articles about your business, or the field with which
your business is concerned and having these articles published
in various online magazines, website that provide general
information, or even websites of within the same related
industry.
What does article marketing achieve for you? Article marketing
achieves for you a reputation of expertise. Having yourself
published in various websites will give your potential customer
an impression that more than just someone selling a product, you
are also someone who knows a lot about what you are selling.
This sort of impression is important because when your customers
believe that you know what youíre selling and you know what
youíre talking about, they are bound to believe that you are
also selling them the best there is in existence in that field.
This impression of expertise is also very important especially
if your potential customer is choosing between you and other
alternate providers of that product or service. Your customer,
having heard about you in the various informative articles
youíve written, will be willing to choose you right away over
the next best alternative because of how your reputation
precedes you. And this, my friend, is the sort of
perception-based advantage youíd want to have over your
competitors.
An obvious benefit of article marketing is the fact that by
writing these articles to get published in other web magazines,
you are actually also creating content pages for your own
website.
However, the greater good of article marketing lies in the added
profit that will likely result from the various other benefits
you stand to derive from article marketing. Article marketing
help you in getting a lot of advertising mileage given that you
are writing about your product or the field relating to the
business you cater to. These articles, once they are already
published, will provide you with the option of providing a link
to your website. Obviously, if you provide useful information on
your article, it is very likely that youíll be providing
potential customers access to your website, or encourage people
who may not have previously considered. The power of suggestion,
coupled with an entire article discussing benefits and useful
knowledge, may in turn translate to added profit for you.
Internet traffic will be directed towards your website and the
article you wrote when interested customers search for a product
you sell or read on related information for which the article is
written. This will give you a lot of online hits, because search
engines usually rank you higher on the query list when they
search for you manually, instead of you providing them your
website name and information.
Now how do you make sure that your article gets published, and
moreover, that you are published extensively over a huge variety
of reputable online magazines and websites?
The best way to assure this sort of coverage is to make sure
that your articles are of quality. Think of it this wayótwo
articles on the same topic will be differentiated only by the
quality of the way either was written. Moreover, meatier content
in these articles, which will be characterized by greater
research and more specialized information, will also increase
the value of your article.
Once you have the basic meat or kernel of an article, donít be
afraid to make some revisions in order to create many articles
out of the same topic. It will not hurt getting published a huge
number of times through various articles that may run within a
similar line. You may also try adding in some tips, some lists,
and a condensed step-by-step discussion relevant to the topic
you are writing about. While having a huge deal of information
to offer, a longer article with longer paragraphs has less
likelihood of being read than one written in compact,
easy-to-read paragraphs and lists.
About the author:
Daegan Smith the owner of
Net MLM Articles and the leader of the fastest growing team
of successful home business enterpernuers on the net. Find out
how we're creating financial freedom all across the globe and
how to get in on the action FREE =>http://www.comlev.com
Written By: Daegan Smith