Article Database

Beyond Traditional Marcom: Building Marketing That Sells
When the word "marketing" comes up, most people immediately think of fancy ad campaigns and big budgets. They may make you feel good, but in today's economy, most companies can only afford to spend money on marketing programs that actually...

Big Marketing Ideas Without The Big Spending!
This is the final Newsletter of the year. I do hope you had a great year. Many of you probably wish things could have been better. May be you could have made better judgments in some occasion. I am sure that if you could see the future, you would...

Billboards: A Good Marketing Medium for Your Business?
I love billboards. It's one of my favorite marketing services. Whenever I drive downtown in a new city, while my wife might be admiring the stores, architecture and people, I'm looking at every billboard. So already I know that I'm not the...

Blogging: Free Internet Marketing Method
It's been years since blogging has been practiced. But it's just recently that it has been considered as one of the addicting fads. Many teenagers have resorted to blogging as an outlet for their emotions, a little online nook where they can...

Blogs and RSS Feeds are Great for Affiliate Marketing
Work ethic is an ingrained characteristic that pushes the hardworking people of today’s society to overextend themselves in order to achieve success. Now let me tell you a little secret...working hard isn’t always the key to success. In fact,...

Blogs: You'll love the marketing potential
By Jim Fisher, President of IdeaStar Inc. The Internet revolution is responsible for two of the dumbest names in business. The first is the "Web." Try telling your grandmother what you do for a living with that name. The next is the "blog." Most...

Book Summary: Secrets Of Word-Of-Mouth Marketing
Book Summary: The Secrets of Word-of-Mouth Marketing By: Regine Azurin and Yvette Pantilla This article is based on the following book: The Secrets of Word-of-Mouth Marketing "How to trigger exponential sales through runaway word of mouth" George...

Book Yourself Solid, The 7 Keys To Getting More Clients Than You Can Handle Even If You Hate Marketing
If you haven’t already heard the buzz, Michael Port is the guy to call when you’re tired of thinking small! Michael Port & Associates LLC is the premier marketing and sales strategy-consulting firm for professional service providers. He is the...

Boomerang Marketing
You know the old saying, “What goes around, comes around.” I call it the Boomerang Effect. Can you see that we have ‘Boomerang’ marketing? So much copying is being done that it is getting hard to find true, original material. You’ve seen it; many,...

Boost Your Emotional Marketing Potential
Why do people buy your product? If you stack up enough benefits to outweigh the costs of purchasing it, do you automatically close the deal? It doesn't always happen, does it? Consumers are not calculating machines. They are soft, warm, breathing...

More Articles