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5 Tips & Tricks for Effective Online Shopping
5 Tips & Tricks for Effective Online Shopping By Pradeep
Aggarwal
At the dawn of the new millennium, E-Commerce or Online shopping
has gained momentum in America and elsewhere with more and more
people buying and selling online. According...
A Disturbing Trend in Reciprocal Linking
In the world of Internet Marketing, and Web site promotion, nothing changes faster than the parameters that rule good Search Engine rankings and placement.
This has led to a developed new science in the last few years, SEM (Search Engine...
Successful Planning & Deployment of an E-commerce Portal
Many retailers think they have Ecommerce on their website and are not happy with its performance, yet all they have is a basic shopping cart, and, although most web sites with just a catalogue/shopping cart are good enough to ensure a satisfactory...
Use the Power of Ezines to Increase Web Site Traffic!
Use the Power of Ezines to Increase Web Site Traffic! - Mark Williams © If you don’t have a list of your own then take advantage of someone else’s to increase web site traffic! What if I told you that there is a cost effective way to increase web...
Why is SEO so expensive?
Why is SEO so expensive? By Chris Genge One of the questions our firm often gets asked is, "Why is search engine optimization (SEO) so expensive?" The simple answer -it isn't. SEO is the most cost effective form of advertising with a low...
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Local results provided by search engines point customers in the right direction
Local customers know where to find local businesses...the Internet.
Through search engines and directories, the Internet provides a quick and easy place to choose a local merchant or business.
Just because the Internet is worldwide doesn't mean local businesses can't benefit from having a website and a presence in the search engines. Realizing the benefits of local searches Google recently launched “Google Local.” This feature allows searchers to enter in their zip code and search using keywords. When the results are returned they provide the address and phone number of the businesses. Google and MapQuest have partnered to provide maps and directions to the locations that are returned in the search. Yahoo, AOL and MSN also have local capabilities.
The Kelsey Group and ConStat have found that 70% of US households use the internet to shop for local products and services. http://www.imediaconnection.com/news/5319.asp
More and more people are turning to search engines and online yellow pages to search for local companies. A website allows for business owners to
provide more information about their products and services than a full-page ad ever could.
An important update to make for your site is adding your physical address to your site pages, in the footer perhaps. This will ensure that the search engine's indexing spider or bot pick up the address for inclusion in the search engine. Search engine optimization (SEO) is also important so that not only is your address being pulled for inclusion in local results, but your site is found for the correct terms that describe your business. SEO can be performed on an existing site or as part of the development of a site. Local Search Engine Optimization
About the Author
Alyssa Duvall is an Internet marketing and a Search Engine Marketing Specialist. She provides proven results for Website promotion. More articles can be found at
http://bigoakinc.com/seo-articles/seo-articles.php
This article may be freely reprinted as long as all links and author information remain.
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