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Ezine Article Writing In 10 Easy Steps
Copyright 2005 Elaine Currie 1. Choose A Topic. You need to choose either a hot topic or a topic about which you are passionate. If you can find a topic which is both these things, you have a winning combination. Think about what people are talking...
How To Get Indexed By Search Engines...Fast
Why Can't I Get Indexed by the Search Engines? Unfortunately, this is an all too common question. If it makes you feel any better, you're not the only one frustrated about the length of time it takes to be indexed, or the many pitfalls involved. It...
Increase Web Site Sales with a SEO Proposal - Part 1
You can easily get confused by all the search engine optimization companies and SEO experts that offer SEO services. It's hard to know who to trust or what should be included in a SEO proposal. I will endeavor to clarify some of these points for...
Overcoming the Five Obstacles to Affiliate Success
Nearly every mass marketable product or service available online sports an Affiliate Program or MLM matrix to encourage small business people to sell those products or services to others. For beginners in the online marketplace and even some...
Why Every Artist Needs a Blog & How to Create an Artist Blog
As an artist, the key to selling more artwork is maximizing its exposure. The internet is an increasingly popular tool for promoting original art, and if done properly, can be quite profitable.
One of the most effective (and free!) online marketing...
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How do I promote my Website?
How do I promote my Website?
If you are a small business owner with a website, chances are you have wondered how best to promote it. You might wonder if people are going to be able to navigate to it or if it will be popular. Of course, you’ve heard you need to submit to search engines, but which ones? How many? The more the better, right?
Wrong. In fact, if you have been trying to promote your website by making sure that it is listed with each one of the 500-plus search engines out there, you have only been wasting your time.
The fact is, over 93 percent of traffic on the web passes through only the top ten search engines and directories – you know, the major ones, like Google, Yahoo, and Ask.com. Only 6 percent passes through other, non-major search engines. If you are already listed with the 10 most popular engines, you have exhausted that route to website promotion.
So what else can you do to promote your website? Take advantage of reciprocal links. Reciprocal links are established when you make an agreement with another website that you will establish links to it on your site and vice-versa.
For example, if you
own a dog-training service, possible reciprocal link websites would include manufactures of dog foods, training tools, and local vets or pet groomers. That way, their customers become aware of your unique services, and you get increased exposure.
When targeting sites for reciprocal links, think big, not small. Why link to a bunch of sites with much less traffic than yours? Target sites that have more traffic than yours. Of course, there is nothing wrong with establishing a few links to smaller sites – after all, reciprocal links are intended to help both websites succeed.
When considering website promotion, do not neglect the design aspect. Make your site attractive, professional, and above all else user-friendly, follow the steps set forth above and watch the volume and quality of your web traffic grow.
About the Author
Alan Richardson publishes "Successful Marketing Strategies" an informative newsletter full of internet marketing strategies.
Find out how you can get all the services and products you need for an online business at: Home Business Discovery
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