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An Online Business, Do I or Dont I?
Do I or Don't I? That is a question many of us ask when it
comes to starting up or joining an online business. Most of us
have heard of the vast amounts of money generated through the
Internet but how many of us personally know anyone who...
Dazzle Your Visitors With Linkless Banners
Dazzle Your Visitors With Linkless Banners by Polly Hummingbird Publishing: Free publication. If you would like to publish this article in your ezine or newsletter, fill in the form at the bottom of this website: http://www.humming.gq.nu/aa.html ...
Directory Submission: A Significant Aspect for Website Promotion
Directory Submission: A Significant Aspect for Website
Promotion. There are number of factors which makes the directory
submission another important aspect of website promotion. Manish
Mathukiya also discusses the importance of directory...
THE ABCs OF SEO - Search Engine Optimization
If you want to be found in the search engines, it is important that you add search engine optimization to your action list. In a nutshell, search engine optimization--or SEO for short--is the process of making your web pages "search engine...
Using Mini Websites- Powerful way to direct marketing
Mini Websites are the most powerful and cost effective solution to promote and market your brand. Normally people go for a large site which have 100’s of pages of selling nos. products, which confuse visitor and most of the pages remains unviewed by...
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Cash in on the Information Product Goldmine Today!
In today's fast-paced Web environment, there are lots of
ways you can add value to your website. The most common one
is simple 'content' in the form of articles related to your
business. But many entrepreneurs have taken that concept a
step farther, and are now offering content that not only
complements their business presentation, but that can be
sold as a separate product.
Selling an informational product from your website is worth
considering no matter what your business is. From ebooks to
audiotapes to videotapes, the choices are varied - and many
of them are surprisingly affordable, with all the technology
available to us now.
Take, for example, websites about sales techniques. Many
online sales experts - particularly trainers and coaches -
have available, on their websites, books and tapes ABOUT the
art of selling. Visitors to the site can learn from browsing
through the free informational content there, or they have
the option of purchasing these additional products to
further pursue their learning.
Let's say you wanted to learn how to golf -- there are
several ways to go about it. You would want to get out on a
course and hit a few balls, you might take a lesson or two,
and you might subscribe to a magazine about golfing.
If you're on the Internet, you'll most certainly do a search
for golf websites. And when you find them, you'll likely
discover that a huge percentage of websites about the
game
of golf have instructional videos you can purchase to help
you with your game.
I know a woman who is a plastic surgery consultant. Although
she has lots of good informational articles on her website,
her hottest product is a tape she made of interviews with
doctors regarding various procedures. It sells, directly
from her website, for over $20 - and sells like the
proverbial hotcakes, too!
A wallpaper expert I know has a little coil-bound booklet of
'Interior Decorating Tips' for sale on his website - for
$10. It took him about 20 minutes to put the thing together,
at a cost of about $1.30 per book!
How can you apply this concept to your business, and your
website? Can you create an ebook about your product that
people would be willing to pay for? Does your product or
service lend itself to any kind of instructional information
that you could sell? Would an audiotape work for you? Have
you ever thought of creating an instructional videotape for
your site visitors? A step-by-step visual presentation of
your product or service could be just the goldmine your
website needs.
Don't miss out on a whole new avenue of inexpensive, but
highly effective, promotional materials for your business!
About the Author
Lane Bowers is a Barefoot Skiing Instructor
whose instructional videos provide an extra
benefit to his students. Check out his website at
http://www.thebarefootcompany.com/
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