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Articles:How to turbo charge traffic when you promotion budget is tiny
Writing articles for your site and for the use of others, is a simple proven way low cost way to get more traffic.
Articles can be used for all subjects and just like newspapers and magazines, is a recognised way of sharing information.
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Five Ways to Kill Your Home Business
Copyright 2005 Craig Friesen I know it is better to be positive than negative. But speaking from experience sometimes you can do things that are bad for your home business without realizing it. You might even think you are doing the right thing...
Get Traffic & Sales Using Discussion Forums
Message boards, discussion forums and newsgroups can all produce very profitable results for you and your business. Most of us already participate in one or more of these and the more you participate the bigger the benefits to you and...
How To Beat The Home-Based Burnout Blues
I went to visit a friend who had quit the corporate world to start his own art-based business. This was a guy who wore, if not a suit, at least a tie and jacket to work every day for a decade. All the curtains in his house were drawn and his bed...
Link Popularity for a Successful Website: How (Not) to Go About Getting It
Everybody wants to draw visitors to their website. Many incoming links means many incoming paths for the visitors; it may also boost your search engine ranking. But how do you get there? A classic way of getting seen and noticed on the web is to...
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Are You Using The Four Letter Word?
The most powerful word in the marketing dictionary is made up of just four letters: F-R-E-E.
It doesn't matter what kind of product or service you're promoting, if you can use the word FREE in your advertising and marketing, then your response rates will shoot up.
People like FREE stuff. In fact, many people simply can't resist the word FREE!
The problem is, you can't use the word FREE unless you actually have something FREE to give, for example:
Click Here To Download The FREE Demo!
Contact Us For A Price Quotation - It's FREE!
Take The FREE Tour Of The Member's Area
Order Now And Get ***** For FREE!
Subscribe To Our FREE Newsletter!
These are all effective ways of introducing the magic word. However, the best FREE idea of all is the FREE ebook.
It doesn't matter what kind of product or service you sell, you can use FREE ebooks as a promotional tool to carry your advertising AND build your reputation.
By creating an ebook that is related to your product or service, and by giving that ebook away for FREE, you achieve three things in one go:
You give yourself a legitimate reason to use the word FREE in your advertising and promotion.
You generate FREE publicity for yourself by promoting your product or service from inside your FREE ebook,
You build your credibility by making your book useful and relevant to your target market.
To get the most out of this great FREE promotional tool, keep these points in mind:
The ebook must be more than just a blatant ad for your product or service. This
could damage your reputation rather than enhance it. Keep your self-promotion present without being 'in your face'.
The content of your book must be useful and relevant to your target market. There's no point in giving away a FREE ebook that contains Internet marketing articles written by other people, if you're promoting guitar lessons. You'd be much better off doing a bit of research online and creating a short ebook on the history of guitar playing. After all, the primary aim of the FREE ebook is to build your reputation in the eyes of potential customers.
Encourage other webmasters/e-zine publishers to freely distribute your book to their visitors/readers. Be sure to state this clearly inside the book and anywhere you make the book available for download.
Offer to create customized versions of the ebook for those webmasters who want it. For example, you could place an ad for the webmaster's site on the cover page. This will encourage him/her to work harder at giving it away, thus spreading your message to more people.
Promote your FREE ebook by listing it on shareware sites and in ebook directories as well as on your own website and e-zine.
So, get busy. Ask yourself what it is that your target market is interested in. Make a book that feeds that interest and then start giving it away!
About the Author
Michael Hopkins is owner of BizzyDays eBook Publications. Download Brand New Original eBooks for FREE at: http://www.bizzydays.com Download The eBook Publishing Success Package at: http://selfpublishing-ebooks.htm
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